// psst, big news
The First-Time Ma Bundle just had a glow-up.
So here’s the thing. You can no longer grab the First-Time Ma Bundle.
But before you panic, I’ve upgraded it in every way, shape, and form to bring you the new and improved South African Pregnancy Guide.
I took the pregnancy guide and turned it into three full guides, one for every trimester, with way more detail than before. Everything I learnt going through my fourth pregnancy, written down in real time as it happened.
I’ve taken out the Breastfeeding + Pumping Guide and Added in a NICU guide instead.
Go checkout the new guides here. ↓
Instant access. One-time payment. Yours forever.
// everything you need for nine months, for less than half the price of your first gynae consult.
// here’s exactly what you get
The answers you’ve been looking for:
Three digital PDF guides. One for each trimester.
✔️ Before your first scan. First steps, what to change, which supplements actually matter, and how to prep so you don’t walk in clueless.
✔️ Every symptom, explained. What’s normal, what’s not, and exactly when to call your gynae. (You can stop interrogating Dr Google now.)
✔️ The fun stuff, sorted. When to spill the news, gender reveal and baby shower ideas, checklists, and how to set up your registry without the faff.
✔️ Every scan and test, mapped out. What’s happening when, and what to actually write in your diary.
✔️ SA pregnancy costs, exposed. Scans, bloods, vaccinations, birth fees, the whole shebang. With screenshots of what medical aid quietly doesn’t cover.
✔️ Actually preparing for birth. Signs of labour, when to go in, what to pack, real birth stories, hospital insights, all of it.
✔️ The before-baby checklists. Because a done nursery and a packed hospital bag is honestly the bare minimum. There’s loads you can sort now to make life after birth way easier.
🎁 BONUS: the NICU guide. The one nobody wants to need, but you’ll be so grateful it’s there if you do. Written from my own NICU days with Annabella.
And a lot more.
// the honest truth
“An essential pregnancy purchase.”
Answers to your biggest questions PLUS the questions you didn’t know to ask. ↓
// the stuff you’re probably wondering
I get it, you have questions.
Nope, it’s being phased out. But don’t worry! There’s no reason to grab the old version when the upgrade is right here.
The First-Time Ma Bundle had a pregnancy guide and a breastfeeding and pumping guide inside it.
This Pregnancy Guide is basically the upgraded, bigger sister of that original pregnancy guide. I’ve completely reworked it, split it into three trimester-based guides, and added more clarity, more detail, and more depth.
I created the new version while going through my fourth pregnancy, so everything was written in real time. I was taking notes as things were happening, which means it’s clearer, more detailed, and more emotional support.
The breastfeeding guide isn’t included in this one anymore because it makes more sense as part of postpartum support. This guide now focuses purely on pregnancy so you’re not overwhelmed with information you don’t need yet.
If you have the First-Time Ma Bundle already and you’re still early in your pregnancy, you could definitely grab this version and you wouldn’t be disappointed.
But if you already have the current First-Time Ma Bundle, you’re still in very good hands.
If you bought the First-Time Ma Bundle within 30 days of this launch, just email me with your order number and I’ll sort you out with access to the updated version.
If you bought it earlier and want the upgraded version, you’ll have to buy it.
Honestly? Before you even fall pregnant.
But it’s never too late. Just open the trimester you’re in and start there.
Most moms who buy later tell me the same thing, they wish they had it from day one.
Not at all. That’s exactly why it’s split trimester by trimester. You can jump straight to where you are and still get full value from it.
The guide is written specifically for South African moms, especially when it comes to medical aid, costs and how our healthcare system works.
If you live elsewhere, the symptom guidance, birth prep and general pregnancy info will still be helpful, but some of the cost and medical aid bits won’t apply to you.
Honest answer? I’m not a doctor, and I’d never pretend to be. This guide will never replace your gynae, and it’s not meant to.
What it is: everything I learnt across four pregnancies, properly researched, and explained like the big sister who’s been there, in plain language. The stuff your gynae doesn’t always have time to talk you through.
Anything medical, I’ll always point you straight back to your gynae. Think of this as your map. Your gynae is still the one you call when you need her.
The easiest way is to email me at letschat@helloma.co.za and we’ll sort it out manually.
This way, you can include a custom message and I’ll send the guides directly to the person with your message included.
Delivery of the guides to your mailbox is instant, but sometimes certain email providers take a little longer to deliver our emails, and others might tuck them away in your Promotions or Spam folder.
If you still can’t find your guides after a few minutes, just pop me an email at letschat@helloma.co.za with your order number or invoice, and I’ll send them straight to you.
Please note: I’ll get back to you as soon as possible during office hours, so there might be a short wait if you message outside those times.
It’s a digital product, so all sales are final once it’s in your hands. But here’s my honest take. If you genuinely bought it, opened it, and felt like it gave you nothing? Email me. I’m a real person and I don’t want money that didn’t actually help you.
Still have questions?
Email me at letschat@helloma.co.za
Do any of these sound like you right now…?
The truth is, pregnancy feels overwhelming because you’re getting too much info, all at the wrong time.
With the right info, at the right time, you can feel calm, confident, and actually enjoy each new phase of pregnancy.
Here’s how everything can change before you go to bed tonight…
I made a South African pregnancy guide to help you:
✅ Plan ahead and stay organized – so you don’t miss a thing.
✅ Understand what’s normal and what’s not – so you don’t have to worry.
✅ Prep for every scan with your questions ready before you go.
✅ Feel calm and in control instead of stressed and second-guessing every decision.
Say hello to
The First-time Ma Bundle
This bundle takes you from wondering if you’re doing pregnancy right, to knowing you are. Don’t wait, transform your pregnancy journey today!
For one easy payment of R650, get instant access to:
A PDF Pregnancy Guide that you can use on your phone, laptop, or print at home.
Checklists for literally everything so you can plan ahead and stay organized.
Gynae & medical aid insights so you know what to ask and how to prep.
Answers to your burning questions so you spend less time Googling and second-guessing yourself.
Full birth prep breakdown so you go into birth calm, confident, and ready.
Bonus: Breastfeeding & Pumping Guide so you can confidently feed your baby from day one (valued at R395).
1100+ expecting moms have already used this bundle.
See how our trusted South African pregnancy guides have already transformed their pregnancies.
“Hello Ma was such a relief during my pregnancy! As a first-time mom, I felt totally confused by all the advice out there, but the First-Time Ma Bundle really stood out. It offered clear, practical, and reassuring guidance specifically for South African moms-to-be.
What I loved most was how it covered the essentials you don’t think of – like setting up your medical aid. I had no idea where to start with that!
The First-time Ma Bundle made my pregnancy so much easier, and I’d recommend it to any first-time mom who needs clear, South African specific advice they can trust!” – Thandile Chinyavanhu
Nicole said her #1 pregnancy purchase was the First-Time Ma Bundle.
Watch her quick video to hear what else she had to say.
Hello, I’m Daniella!
A Joburg mom, who created Hello Ma for other South Africans.
Honestly, when I was pregnant with my first, I felt totally lost.
I love to plan and work smarter not harder, but pregnancy felt like guesswork and always finding out stuff too late.
After chatting to other moms, I realized we all go through the same struggles in pregnancy – no one talks about the stuff you’re actually desperate to know.
That’s why I created these guides: simple, honest, South African, and easy to follow. Like your bestie sharing everything with you, without you even needing to know what to ask.
Even now in my 4th pregnancy, I am even using my own guides to keep things simple and organized.
If you’re looking for calm, confidence, and clarity in pregnancy – you’re in good hands. Grab a bundle!
Who is this bundle for?
Our guides are 100% South African 🇿🇦 and perfect for…
🔥 Anyone wanting to start a family soon – It’s never too early to start reading the guides.
🔥 First-time moms who want step-by-step support.
🔥 Second/third/fourth-time moms who want things easier this time around.
🔥 Dads and partners can read it too!
✅ This bundle is for you if…
✅ You love to plan and want to feel more in control.
✅ You want to save time (and skip the endless Googling).
✅ You live in South Africa and want pregnancy advice relevant to you.
✅ You want honest, practical advice you can actually trust.
✅ You want to feel confident instead of overwhelmed.
❌ This bundle is not for you if…
❌ You prefer to wing it and hope for the best.
❌ You love asking Dr. Google a hundred questions a day.
❌ You have lots of time to figure things out on your own.
❌ You have 3 kids already and feel pretty confident that you’ve got this.
❌ You don’t live in South Africa.
Ready to simplify your pregnancy?
Choose the package that will support you best right now.
Package 1
Essential Ma.
+ First-time Ma Bundle:
Total value: R890
Grab it all for only R650
Save R240
Package 2
Prepared Ma.
+ First-time Ma Bundle: Value R890
+ Baby Shopping Bundle: Value R985
Total value: R1875
Grab it all for only R1175
Save R700
Package 3
All-in Ma.
+ First-time Ma Bundle: Value R890
+ Baby Shopping Bundle: Value R985
+ Post-birth Survival Kit: Value R1175
Total value: R3050
Grab it all for only R1695
Save R1355
FAQs
All guides are digital PDFs that you can easily download and print at home.
No hard copies will be delivered – so no need to wait for a courier!
So easy!
Just add the guides to your cart and check out like normal. You’ve got two options:
You can grab them before you’re even pregnant! But here’s a guide for timing:
Yes!
The guides are packed with information that helps you feel confident, ask the right questions, and make informed decisions – wherever you are in the world.
That being said, we do refer to South African products and include links to local shops, so you might need to source similar alternatives in your own country.
The guides were created with first-time moms in mind – but they’re 100% helpful for second or third-time moms too.
Honestly, you forget so much between babies, and there’s tons of small things you might’ve missed the first time around.
I’ve had loads of second-time moms grab the guides and say it helped them just as much!
Absolutely – I actually encourage them to!
The guides are written in a way that supports both of you, and there’s a lot in there that can help your partner feel more confident and involved too.
Our Hello Ma guides are packed with personal stories, tips, hacks, and practical advice that have been tried and loved by many South African parents. Think of it like chatting to a big sister or mom friend who’s been there, done that.
I’m not a medical professional, and nothing I share is medical advice. I share my own experiences, plus information from trusted sources, professionals in my network, and other moms in our community. I do my best to make sure what I share is accurate and based on reliable information – but it’s always important to check anything health-related with your doctor, paediatrician, or OBGYN.
Your safety (and your baby’s) comes first, so the final call on what’s right for you rests with you. We can’t be held responsible for any outcomes from following the information in our guides
Delivery of the guides to your mailbox is instant, but sometimes certain email providers take a little longer to deliver our emails, and others might tuck them away in your Promotions or Spam folder.
If you still can’t find your guides after a few minutes, just pop me an email at letschat@helloma.co.za with your order number or invoice, and I’ll send them straight to you.
Please note: I’ll get back to you as soon as possible during office hours, so there might be a short wait if you message outside those times.
Because all of our guides are digital, we can’t offer any refunds.
Still have questions?
Email me at letschat@helloma.co.za