The #1 pregnancy guide
for South Africans

Everything you need to feel calm, confident & prepared as a first-time mom.

✅ Quick, one evening read
✅ Honest, real & relatable
✅ Know exactly what to do
now & at every stage
✅ Download PDF instantly
& read at your own pace

No more Googling

*1100+ expecting moms
have already used
this bundle!

Do any of these sound like you right now…?

  • You spend a lot of time Googling everything.
  • You’re trying to piece together pregnancy from TikTok, mom friends and your mom… but none of it aligns.
  • You’re wondering if half your symptoms are even normal.
  • You want to feel calm + prepared, but you have no idea what you should be doing now and what comes next.

The truth is, pregnancy feels overwhelming because you’re getting too much info, all at the wrong time. 

With the right info, at the right time, you can feel calm, confident, and actually enjoy each new phase of pregnancy.

Here’s how everything can change before you go to bed tonight…

I made a South African pregnancy guide to help you:

Plan ahead and stay organized – so you don’t miss a thing.
Understand what’s normal and what’s not – so you don’t have to worry.
Prep for every scan with your questions ready before you go.
Feel calm and in control instead of stressed and second-guessing every decision.

Say hello to

The First-time Ma Bundle

This bundle takes you from wondering if you’re doing pregnancy right, to knowing you are. Don’t wait, transform your pregnancy journey today!

For one easy payment of R650, get instant access to:

  • A PDF Pregnancy Guide that you can use on your phone, laptop, or print at home.

  • Checklists for literally everything so you can plan ahead and stay organized.

  • Gynae & medical aid insights so you know what to ask and how to prep.

  • Answers to your burning questions so you spend less time Googling and second-guessing yourself.

  • Full birth prep breakdown so you go into birth calm, confident, and ready.

  • Bonus: Breastfeeding & Pumping Guide so you can confidently feed your baby from day one (valued at R395).

1100+ expecting moms have already used this bundle. 

See how our trusted South African pregnancy guides have already transformed their pregnancies.

“Hello Ma was such a relief during my pregnancy! As a first-time mom, I felt totally confused by all the advice out there, but the First-Time Ma Bundle really stood out. It offered clear, practical, and reassuring guidance specifically for South African moms-to-be.

What I loved most was how it covered the essentials you don’t think of – like setting up your medical aid. I had no idea where to start with that! 

The First-time Ma Bundle made my pregnancy so much easier, and I’d recommend it to any first-time mom who needs clear, South African specific advice they can trust!” – Thandile Chinyavanhu

Nicole said her #1 pregnancy purchase was the First-Time Ma Bundle.

Watch her quick video to hear what else she had to say.

Hello, I’m Daniella!

A Joburg mom, who created Hello Ma for other South Africans.

Honestly, when I was pregnant with my first, I felt totally lost.

I love to plan and work smarter not harder, but pregnancy felt like guesswork and always finding out stuff too late. 

After chatting to other moms, I realized we all go through the same struggles in pregnancy – no one talks about the stuff you’re actually desperate to know.

That’s why I created these guides: simple, honest, South African, and easy to follow. Like your bestie sharing everything with you, without you even needing to know what to ask.

Even now in my 4th pregnancy, I am even using my own guides to keep things simple and organized.

If you’re looking for calm, confidence, and clarity in pregnancy – you’re in good hands. Grab a bundle!

Who is this bundle for?

Our guides are 100% South African 🇿🇦 and perfect for…

🔥 Anyone wanting to start a family soon – It’s never too early to start reading the guides.
🔥 First-time moms who want step-by-step support.
🔥 Second/third/fourth-time moms who want things easier this time around.
🔥 Dads and partners can read it too!

✅ This bundle is for you if…

✅ You love to plan and want to feel more in control.
✅ You want to save time (and skip the endless Googling).
✅ You live in South Africa and want pregnancy advice relevant to you.
✅ You want honest, practical advice you can actually trust.
✅ You want to feel confident instead of overwhelmed.

❌ This bundle is not for you if…

❌ You prefer to wing it and hope for the best.
❌ You love asking Dr. Google a hundred questions a day.
❌ You have lots of time to figure things out on your own. 
❌ You have 3 kids already and feel pretty confident that you’ve got this.
❌ You don’t live in South Africa.

Ready to simplify your pregnancy?

Choose the package that will support you best right now.

Package 1

Essential Ma.

+ First-time Ma Bundle: 

  • Bump to Babe Pregnancy guide: Value R495
  • Breastfeeding and Pumping Guide: Value R395

Total value: R890

Grab it all for only R650

Save R240

Package 2

Prepared Ma.

+ First-time Ma Bundle: Value R890

+ Baby Shopping Bundle: Value R985

  • Shopping checklist: Value R195
  • Shopping + budget plan: Value R195
  • Detailed walk through of every single product: Value R595

Total value: R1875

Grab it all for only R1175

Save R700

Package 3

All-in Ma.

+ First-time Ma Bundle: Value R890

+ Baby Shopping Bundle: Value R985

+ Post-birth Survival Kit: Value R1175

  • New parent budget: Value R195
  • Moms recovery guide: Value R195
  • Hospital to home guide: Value R195
  • Everything about babies guide: Value R395
  • Baby to toddler milestone guide: Value R195

Total value: R3050

Grab it all for only R1695

Save R1355

FAQs

All guides are digital PDFs that you can easily download and print at home.

No hard copies will be delivered – so no need to wait for a courier!

So easy!

Just add the guides to your cart and check out like normal. You’ve got two options:

  1. Put your own details in – you’ll get the files to download and can send them to your friend directly
  2. Put your friend’s details in – and the guides will be emailed straight to their inbox. Just a heads up – they will also get the invoice if you choose this route.

You can grab them before you’re even pregnant! But here’s a guide for timing:

  • Planning to start a family? → Get the First-Time Ma Bundle so you’re ready from the moment you see those two lines.
  • In your first trimester? → Definitely get the First-Time Ma Bundle.
  • Starting to buy baby stuff? → It’s time for the Baby Shopping Guides!
  • Second trimester and beyond? → Grab the Post-Birth Survival Kit now so you can prep for life after birth before things get hectic.

Yes!

The guides are packed with information that helps you feel confident, ask the right questions, and make informed decisions – wherever you are in the world.

That being said, we do refer to South African products and include links to local shops, so you might need to source similar alternatives in your own country.

The guides were created with first-time moms in mind – but they’re 100% helpful for second or third-time moms too.

Honestly, you forget so much between babies, and there’s tons of small things you might’ve missed the first time around.

I’ve had loads of second-time moms grab the guides and say it helped them just as much!

Absolutely – I actually encourage them to!

The guides are written in a way that supports both of you, and there’s a lot in there that can help your partner feel more confident and involved too.

Our Hello Ma guides are packed with personal stories, tips, hacks, and practical advice that have been tried and loved by many South African parents. Think of it like chatting to a big sister or mom friend who’s been there, done that.

I’m not a medical professional, and nothing I share is medical advice. I share my own experiences, plus information from trusted sources, professionals in my network, and other moms in our community. I do my best to make sure what I share is accurate and based on reliable information – but it’s always important to check anything health-related with your doctor, paediatrician, or OBGYN.

Your safety (and your baby’s) comes first, so the final call on what’s right for you rests with you. We can’t be held responsible for any outcomes from following the information in our guides

Delivery of the guides to your mailbox is instant, but sometimes certain email providers take a little longer to deliver our emails, and others might tuck them away in your Promotions or Spam folder.

If you still can’t find your guides after a few minutes, just pop me an email at letschat@helloma.co.za with your order number or invoice, and I’ll send them straight to you.

Please note: I’ll get back to you as soon as possible during office hours, so there might be a short wait if you message outside those times.

Because all of our guides are digital, we can’t offer any refunds.

Still have questions?

Email me at letschat@helloma.co.za

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